Imagens femininas nos jornais mato-grossenses (1937-1945): identidade e controle social

Abstract

The Estado Novo (1937-1945), was a period of significant change for Mato Grosso. The program of colonization entitled Marcha para Oeste, announced by President Vargas, in 1937, renewed not only the prospects of development for the state, but at the same time opened the possibility of the arrival of new social actors. Taking into consideration is this setting, and that, especially in the first half of the twentieth century, the newspapers had been as privileged space in which the ruling elites took their collisions, expressed political points of views and issued its projects of economic development and planning of society this work focused on the study of newspapers such as A Cruz and magazines Ecos Juvenis and A Violeta that circulated in Mato Grosso between 1937-1945, noting specifically the way the media represented the women, why and in what way were reproduced such representations and what is the place of social production of the same.