O impacto do home office na motivação e produtividade dos colaboradores: uma análise qualitativa

Abstract

This research aims to analyze the influence of the home office work model on the motivation and productivity of employees in organizations. Using a qualitative approach, individual interviews were conducted with employees from different sectors, allowing us to identify factors that impact motivation and productivity. The results indicate that flexible working hours and autonomy are positive motivators, while feelings of isolation and difficulties in communication represent significant challenges. In addition, companies' adaptation to the new demands of managing remote teams emerges as a crucial strategy for maintaining employee engagement. Variations in productivity were also observed according to functions, highlighting the importance of each sector in the effective implementation of home office. The findings demonstrate the need for strategic planning by organizations to overcome the challenges and maximize the benefits of this work modality.