Comportamento e relação da taxa de câmbio com o mercado de fronteira e uma empresa de informática do município de Dourados compreendido entre janeiro/2006 à dezembro/2010

Abstract

The trade of computer enterprise in the region of Grande Dourados, in addition to local competitors, also has a foreign competitor, having its territory near the external market, in this case, Paraguay. Thus, this work of completing the course, which aims to obtain the behavior and the relationship of the exchange rate with respect to the border market and the computer enterprise, limited to one enterprise in the computer industry in the city of Dourados. Context to it, have variables that change this behavior and relationships, be they economic, political, fiscal. Using these variables using the methodology of descriptive data and the Pearson correlation coefficient, seek to achieve a balance between the change in exchange rate and sales of computer products company in the study in relation to the external market. Through analysis of the variable ‘sales in the computer sector of enterprise X’, it was found that the enterprise is not as affected by external factors, having already consolidated their public by the time of existence in Dourados.